Hilton Dallas/Frisco Hotel & Convention Center

innovationCAFE Frisco: Sports Tech & Entertainment Innovation


Explore the nexus of sports, entertainment, and technology. Focus on fan engagement, venue tech, and digital platforms in Frisco.

Join us in Frisco, North Texas’s Sports and Entertainment Capital, for a practical session on operationalizing sports tech for maximum ROI. This workshop is designed for leaders managing venues, sports organizations, and corporate sponsors who want measurable results from innovation investments.

  • Panel & Discussion: Adam Rogers (Innovation Culture), Damian Smyth (Productivity), and Cherie Jones (Commercialization) share strategies to boost operational efficiency, integrate advanced venue technology, and monetize digital assets.

  • Interactive Workshop: Explore how to turn tech investments into profitable, high-productivity operations and sustainable digital revenue streams.

The innovationCAFE Model

  • Collaborate

  • Ask

  • Flow

  • Evolve
    Network with peers, gain actionable insights, and contribute to a policy paper shaping the future of sports and entertainment innovation.

Event Details:

  • Location: Hilton Dallas/Frisco Hotel & Convention Center

  • Speakers: Adam Rogers, Damian Smyth, Cherie Jones

  • Duration: 2.5 hours

  • Action: Develop strategies to fund venue innovation through digital asset monetization.

Reserve your spot to transform sports and entertainment operations with technology and innovation.